Organic Marketing Executive
We are looking for a passionate & driven Marketing professional to join our Taiwan Marketing team to take on the role of Organic Marketing Executive for TW. You will be directly reporting to our Influencer/Partnership Marketing Manager.
Take charge and build Taiwan’s most creative and digital smile cosmetics brand! We want you to think outside the box from day one. We want to be perceived distinctively different from anyone else in dental. When people think of the dentist they associate pain, high costs and a non-transparent process most of the time, they think of Zenyum, we don’t want to be placed in that box: Be creative, be descriptive, and be proactive to showcase our affordability, but above everything else - make our customers Smile More.
You will be responsible for:
The development, execution, copywriting, and measurement of content on social media platforms and support seasonal marketing campaigns.
Communicate and interact with potential and existing users on social media, ensuring that users receive appropriate responses and that their issues are effectively conveyed and resolved.
Work with other departments to create and optimize brand campaigns related to content to drive engagement and performance.
Measure the effectiveness of any social platform activity, using learnings to integrate your strategy where necessary.
Work with our headquarter performance marketing team to identify social media trends and share best practices with other regional teams.
We will trust you to:
Define and drive social content calendar and collaborate with team to create, support, and execute content, campaigns and initiatives across key channels, ensuring content adheres to a consistent voice and brand guidelines (including but not limited to IG/FB/Youtube/Taiwan blogs / Google review)
Enjoy interacting and messaging with users on a daily basis on social media and escalating to sales team to provide further information to customers interested in Zenyum’s innovative smile cosmetics solutions
Champion ideas for new content and innovative ways of engaging and reaching audiences on existing social media platforms and discover ways for new social media launches and channels of engagement
Be an advocate for the company in social media spaces, forums, and interact with potential target audiences
Able to initiate, collaborate, and track/analyze delivery and make decisions to course correct and optimize
Work with creative designers to create templates for social branding engagement and support basic designs works
We would love to see you:
Have 1+ years experience in Taiwan-related content and social media marketing; FMCG/Beauty/Cosmetics/High-end Consumer product experience preferred
Realize that words matter and tweak them rigorously until they are perfect
Have strong storytelling skills with proven abilities to produce clear, engaging narrative
Bring broad, expert knowledge of communication trends and best practice
Have shown track record of attracting and bringing in direct business through posts and campaigns
Be curious and creative in testing out new things with a growth hacking mentality
Have proven ability to deal with ambiguity and working in a fast-paced environment
- Locations
- Taipei
Taipei
Our Perks & Benefits
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Joining the team of one of the most ambitious and fastest-growing startups in Southeast Asia, funded by Sequoia Capital
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Enjoy a lot of freedom and autonomy in building the most-beloved and fastest-growing SmileCosmetics company
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Grow by getting autonomy in your work and exposure to a top-notch team from McKinsey, BCG, P&G, Unilever, Google, Facebook, Amazon, Lazada, and co.
Workplace, Culture & Diversity
Corporate culture is essential to allow the organization to differentiate itself. In terms of image on the one hand, it has strengths both internally and externally to consumers. It is indeed a source of cohesion and motivation of employees and it limits conflicts. With customers, it conveys a positive image and can develop a feeling of closeness to the company or even become a criterion of choice.
About Zenyum
About Zenyum
Zenyum is one of Asia’s largest consumer brands in the making. We channel tech and innovation to transform the dental category from a boring chore to an exciting ritual.
We provide a range of Smile Cosmetics, such as teeth-straightening Invisible Braces (Zenyum Clear) and the top-selling toothbrush (Zenyum Sonic) on e-commerce platforms and in physical stores.
We are backed by some of the world’s best VCs, including Sequoia and LCatterton. We are a bunch of ambitious folks and we want to create a place that you will want to show up for every single morning, and create products that make you smile more.
Join us in our mission to spread smiles across Asia!
Organic Marketing Executive
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